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The North Face Bags Innovation Awards

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	The North Face Bags Innovation Awards An innovative tent and a cunning reversible jacket land prizes for The North Face.

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23/07/08 17:26

Surely a Burberry version of the jacket can't be far behind

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23/07/08 18:34

'Worn black side out, the jacket works like a conventional insulated performance top, but as temperatures climb - on a glacier for example - the jacket can be reversed with the aluminium-coated silver side reflecting approximately 40 per-cent more of the sun's rays than the black surface.'

Why not just take it off when you get hot?

Surley a major selling point would be for teenagers to leave the house it it blackside facing(so not attracting mothers attention) and when they meet their chavy friends they can wow them by turning it inside out and becoming supa chav!!

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Trevor D Gamble

23/07/08 19:41

6577 forum posts

A jacket that turns into a tent for emergencies, or vice versa, would be much more interesting and innovatively original though, don't you think?

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24/07/08 09:53

Thats already on the market Trev, its called Paramo.

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24/07/08 09:59

1645 forum posts

Burp. wrote (see)

Why not just take it off when you get hot?

Indeed... I'd like to see someone reverse it WITHOUT taking it off!

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24/07/08 10:09

12600 forum posts

Oooh, controversial, Burp.!

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