Had an email this morning announcing the new TGO App for reading their digital edition of the magazine. Unfortunately, it requires you to create an account on a service called pocketmags before you can use it. You can preview the first few pages of the sample magazine at low resolution without creating an account. So, the app lasted all of 10 seconds on my android tablet before being binned.
If I am going to subscribe to a magazine, I want to be able to easily read it on all my devices. Something that locks me into another proprietary service with its own format definitely won't persuade me to subscribe.
What they should have done is made it available on the Amazon store, where I already subscribe to some magazines. OK so Kindle is proprietary too, but it's available on almost every device on the planet via the Chrome browser app. Also whilst Amazon stuff is DRM'd it's easy enough to remove if you really need to convert it into another format. Amazon must be aware of this and I presume their DRM is just a "pretence" to keep publishers happy.
I think the new revamped TGO is much improved and might have subscribed, or bought individual copies, if it was on Amazon. So sorry TGO, another epic fail.