Everest Climber Exposed As Fraud
The mountaineering community has been rocked by new that a leading climber has made deliberately misleading claims for purely commercial reasons.
Posted: 28 March 2006
by Jon
The world of high altitude mountaineering has been rocked to its
very core with the shock news that one of the world's best known
aspiring climbers is an unashamed fraud.
OUTDOORSmagic, along with dozens of other reputable media was
completely taken in by 85-year-old Mary Woodbridge who claimed that
she was planning to attempt Everest by a new route along with her
Dachshund, Daisy and in a single push without camping. We pledged
support for her efforts and were proud to be mentioned on her site as
supporters of what promised to be a brave and original feat of
mountaineering.
Imagine our disgust, therefore, when Mary was revealed to be the
devious creation of an advertising agency working for a well-known
Swiss outdoor clothing brand. The rationale behind the campaign was
that Mary was so impressed by her new jacket, that she completely
lost her grasp on reality and believed herself capable of tackling
the world's highest mountain.
Doggy Dreams Dead
Here on OM we believe that such campaigns are the death of dreams,
by uncovering Mary as a fraud, the brand concerned has shattered the
dreams not only of numerous old ladies who might have been inspired
to take up mountaineering in their retirement, but of gullible
Dachshunds who dreamed of following in the footsteps of the fearless
Daisy.
In reality, Mary is an actress called Sheila Latimer, who has also
appeared in The Legend of Tarzan and in Sutherland's Law while rather
disturbingly, 'Daisy' turns out to be a male dog called 'Mr Ben'. And
no, we're not going to tell you which brand it was because that would
mean that viral marketing works ;-)
More fraudulent information at www.mary-woodbridge.co.uk
Discuss this story
I cannot believe that this 'lady' pulled such a stunt! She could have at least had the decency to wait till next saturday... Yours, peed off of Sodding Chipbury.
Posted: 28/03/2006 at 18:34
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