Helly Hansen's New Baselayer...
It's Lifa with a twist and the twist is that it uses a polypropolene / polyester combo fabric for more efficient wicking and, as a bonus, neater looks too.
Posted: 1 October 2003
by Jon
The big news from Helly Hansen at Harrogate - apart from the
revelation that the company will be using eVENT in the future - was
the launch of an interesting looking range of baselayer kit under the
name Lifa Versa.
The HH guys have taken the polypropolene fabric they use for the
established brand signature 'Lifa' range - it's the stuff with the
stripes - and combined it with an outer layer of polyester.
The idea is that the polypropolene inner, which doesn't absorb
water, will move moisture away from the skin, while the polyester
outer will spread it across the surface of the fabric for rapid
dissipation into the atmosphere. It's also treated with antibacterial
agents to prevent pong attacks.
The secondary advantage of the new range is that while Lifa looks
very much like a layering piece and, let's be frank, lacks a certain
visual coolness when worn alone, Versa is significantly more
attractive. We're not saying you'll pull, but hey, they definitely
look neater when worn as a single layer.
The collection is aimed at both men and women and includes a Zip
Jersey with both long and short sleeve options, a short-sleeved block
jersey, a tee and a fell-running short. Lasses get a sleeveless
jersey option, Tank Top and Capri Pants.
And just so you remember the Lifa heritage, the range has the
distinctive stripe trim on the inside of the collar.
More information on Helly Hansen on their web
site. Lifa fans will also be please to learn that the entire Lifa
range will be available to buy online via the Cotswold Outdoor web
site. See the OM
Shopping Section for a link.
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