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Observer Investigates Charity Challenges

Hard core hell or just a cushy, free holiday of a lifetime? This weekend's Travel Observer took an interesting look at the charity challenge phenomenon.


Posted: 15 November 2004
by Jon

So-called charity challenges seem to stick in the throat of a lot of regular outdoors people - why, they ask, should I give money to someone so they can have a dream holiday, say, trekking the Inca Trail under the thinly veiled pretext of charity fundraising?

Reach For That Halo...

This weekend's Observer Travel section asked much the same question and came up with some interesting points along the way. The article by James Bedding begins by pointing out that charity challenges undoubtedly do raise considerable funds for charities, often from people who would otherwise not be donating. ActionAid, for example, reckon each of their trips raises around £150,000 of which around £100,000 is profit.

Generally the deal is that participants pledge to raise a certain amount for the charity, with a proportion of the amount going to pay for flights, accommodation, guiding and so on.

It also points out that there's now a code of practice which means that charities and their associated tour operators have to be up front about the full costs of the trip which can be no more than 50 per-cent of the total amount raised, which means that before making a donation to a charity challenge participant, you should be able to find out immediately how the money is being divided.

Environmental Impact

The article also points out that the majority of challenges actually benefit UK-based charities working to raise money that will be spent on helping people with particular needs in the UK, but take place in developing countries with questionable benefits for the local economy and ecology.

It's not that black and white of course and some trips make a point of helping local projects along the way, it just depends on the specific charity.

The article concludes that the fund raising side of things certainly isn't a cushy ride for participants and suggests they ask 'searching questions' as you go along.

It's an interesting read, and the full article's well worth a look at www.observer.co.uk.


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Some of the things that have persuaded me to empty my pockets this year:

An aerobathon (eh?); lots of "dress-down days"; kiddies' sponsored silence; a dancercise event (what?); someone spending the day in a wheelchair (sounds naff but wasn't)...
and I'll admit to raising money for a sponsored 10k run myself.

None of these involved anyone going on holiday. I don't care how much charities say they need the cash that is raised on these giveathon trips, I think it's just plain dishonest to imply that the "fundraiser" is doing anything other than getting a cheap holiday at the sponsors' expense.

Save money and just donate half of what you were going to give Jimmy for his sponsored "challenge" trek in the Himalaya direct to the charity. If you still feel that you would like someone to get a free holiday in the Himalaya, please send the balance to me as I will undoubtedly enjoy it more than him.

Posted: 15/11/2004 at 20:11

Im with you 100%. I think it should be made clear on the sponser form how much of the sponser money is going to pay for this ferr holiday, not that its free, the people mugged in to doing the sponsering are paying for it.

My next door neighbour has been telling me how her son ( grown man with a job0 is having to raise all this money to get the "oppertunity" to go do the inca trail, like he couldnt save up and pay like normal people. and the number of people who keep telling me I can Get my Nepal trip for "free" if i do it for charity is really anoying me. I would rather do what i am doing, work lots of overtime and save up.

Posted: 15/11/2004 at 20:20

Yup. Couldn't agree more.

Though I suppose it pays for the charities - people who would never have even known that charity existed in the first place throw a grand or two in their direction...

...though how do I know my £10 paid for the charity or for the holiday? Grrrr.

Posted: 15/11/2004 at 20:34

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